Horeca
Project
BuildUp 2025
NEWS: “Maximizing Every Square Meter: Bojan Dotlić on Common Mistakes and Best Practices in Hotel Design”…read more

Horeca Project
Hotel Construction and Development

Horeca Project
Hotel Construction and Development

Horeca Project
Hotel Construction and Development
News
BuildUp 2025 Wraps Up with Insightful Discussion on Hospitality Beyond the High Season
BELGRADE, October 24, 2025 — The BuildUp 2025: Horekatura – The Architecture of Hospitality conference, held at Crowne Plaza Belgrade, concluded with a thought-provoking panel titled “Full Program – Full Hotel: What Fills Rooms When the Season Ends.”
The session brought together leading professionals from the fields of architecture, hospitality, and hotel management, who exchanged ideas and real-world experiences on how to sustain business performance beyond peak periods.
Speakers highlighted the growing need for diversified hotel concepts — from flexible coworking and event spaces to spa centers, culinary zones, and multipurpose halls — as key drivers of year-round engagement and revenue.
A key takeaway of the discussion was the synergy between architecture, operations, and marketing. As emphasized during the panel, hotel spaces must be not only visually inspiring but also strategically designed to maximize functionality, experience, and profitability throughout every phase of the business cycle.
“Every square meter of a hotel should generate value — not only through rooms and rates, but through experiences that engage guests and the local community all year round,” said Bojan Dotlić, Project Manager at Accor Group.
Interview


About Company
Horeca Project is consulting company specialized in project management of the hotel construction and renovation. Our services are covering all parts of hotel development projects such as design supervision, project management, and procurement.
Project Management
Building and fostering relationships between investor, architects, design team, operator management, engineers, and subcontractors to establish project requirements, budget, specifications and schedules.
Project Development
Creating all parts of developing of the hotel, from the first ideas to the full project.
FF&E and OS&E Management
Managing, planning, purchasing, and handover of FF&E, OS&E, Joinery, Artwork etc.
Consulting
Consultation and expertise to improve operations, profitability, management, structure and strategy in the process of building hotel from begining to the end.
Team
Horeca Project brings together a team of proffesionals experienced in all phases of hotel construction, from design to execution, supervision, and purchasing
Projects
Clients
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Contact
+381 61 1870549
horecaproject@horecaproject.rs
Serbia, Belgrade
